Services · Ad management

Ad management for contractors.

When you need leads this week, not in six months, ads are how you get them.

SEO builds you free leads over time. Ads get you leads today. When your calendar has a hole in it and you need work now, you don’t wait on rankings. You turn on the tap.

Book a meeting The honest version, first

The honest version

Ads are gasoline. SEO is the slow‑burning log.

Pour gas on a fire and you get heat right now. Big flames, instant warmth. Stop pouring, the fire dies. That’s paid ads: money in, leads out, and the leads stop the day you stop paying.

A log takes longer to catch, but once it’s burning it keeps itself going. That’s SEO. So no, I’m not going to tell you ads are the answer to everything. Ads are rented leads. SEO is owned ones. Most contractors need both: gasoline to stay warm while the logs catch.

Read the full breakdown · PPC vs SEO

When ads are the right call

Sometimes you need the gasoline.

Ads aren’t the answer to every problem. But for these four situations, they’re usually the right move first.

01 Pipeline’s empty
Calendar’s bare now and you’ve got capacity. Waiting six months for SEO isn’t an option when the trucks are sitting.
Use: bridge to ranked traffic
02 Testing a service or area
A few hundred in ad spend tells you if there’s real demand before you build out pages for it. Cheap reconnaissance.
Use: validate, then commit
03 Seasonal push
HVAC in summer. Roofers after a hailstorm. Demand spikes faster than rankings catch. Ads grab the spike while it’s hot.
Use: ride the wave
04 Competitors are running them
Top of the page is all ads, you’re not there. You’re invisible to everyone who clicks before they scroll.
Use: don’t cede the top

02 / The work What I actually run

Google, Meta, or both. Set up right, watched closely.

GOOGLE SEARCH ADS · HIGH INTENT CALL‑READY

Puts you in front of people actively searching for what you do. Highest intent, ready to call. This is usually where contractor ad dollars work hardest.

Your ad account is yours. Always.

Some agencies run your ads through their account. The hidden cost: if you ever leave, you lose everything. The history, the data, the account itself, the years of optimization baked in. You walk out with nothing.

I don’t do that. The ad accounts are yours, in your name. I’m attached as a manager so I can do the work. If we ever part ways, you keep all of it. That’s how it should work, and it’s how I keep clients by earning it instead of trapping them.

The account itself, registered in your business’s name

Full performance history, audience data, conversion tracking

Every campaign asset, ad copy, and creative I made you

The right to detach my access in two clicks, any time

ACCOUNT · YOURS VERIFIED

Owner Your Business, LLC
[email protected] YOU
Manager Trade Hive
[email protected] ACCESS
Billing Your card, on file
Spend goes direct to Google / Meta YOU
Data Performance history
2 yrs · 8 campaigns · 412 conversions YOU

IF WE PART WAYS It’s all still yours. Two clicks, my access is gone. The account, the history, the data, the years of optimization stay where they’ve always been. With you.

Already have a site? That’s fine.

You don’t have to be a Trade Hive client to run ads with me.

Most of what I do is build and rank websites. But ads are different. If you’ve already got a site you’re happy with and you just want someone to run your Google or Meta ads without lighting money on fire, I do that too.

No need to rebuild anything. We point the ads at what you’ve already got and make it work.

Let's talk

Let's get your phone ringing.

Book a quick call. No pitch, just a straight conversation about your business and whether I can help.

Book a meeting Or call (505) 600-3156